July 23, 2024

Beyond Q&A: Using AI as a Creative and Strategic Partner

When we first encounter tools like ChatGPT or our own AI Assistant, we often treat them as super-powered search engines—excellent for retrieving facts and getting quick answers. While they excel at this, their true transformative potential lies in their ability to act as a creative and strategic partner. By shifting your approach, you can leverage Large Language Models (LLMs) to brainstorm, overcome creative blocks, and explore possibilities you hadn't considered.

From Finding Answers to Exploring Possibilities

The key to unlocking AI's creative power is to change your interaction model. Instead of asking for a factual answer, prompt the AI to generate ideas, role-play scenarios, or argue from different perspectives. Treat the AI not as an encyclopedia, but as an inexhaustible brainstorming partner with no ego. It isn't afraid to suggest a "bad" idea, and those "bad" ideas are often the crucial stepping stones to brilliant ones.

Practical Techniques for Creative Brainstorming:

1. Adopt a Persona

Instruct the AI to adopt a specific role or persona. This forces it to generate responses from a constrained viewpoint, which can reveal new angles and challenge your assumptions.

Prompt Example: "You are a skeptical, budget-conscious project manager. I am proposing a new app feature that uses AI to plan meals. What are your five biggest concerns and questions about its feasibility and ROI?"

2. Combine Unrelated Concepts

Force the AI to find a connection between two or more disparate ideas. This is a classic creativity technique that AI is uniquely good at due to its vast training data.

Prompt Example: "Generate three innovative business ideas that combine the concepts of 'urban rooftop gardening' and 'blockchain-based supply chain tracking'."

3. Generate Novel Analogies

Ask the AI to explain a complex topic using a simple, unexpected analogy. This can deepen your own understanding and give you powerful new ways to communicate the idea to others.

Prompt Example: "Explain the concept of 'technical debt' in software engineering using an analogy of a home that needs repairs."

4. The SCAMPER Method with AI

SCAMPER is a creative thinking framework using action verbs to prompt new ideas. Apply these to your problem:

  • Substitute: "What if our to-do list app used a visual mind-map instead of a linear list?"
  • Combine: "How could we combine a fitness tracker with a social accountability platform for small groups?"
  • Adapt: "How can we adapt the 'story' feature from social media for a corporate training and development application?"
  • Modify: "Generate ideas for a calendar app but modify it to feel more like a relaxing, mindful journal."
  • Put to another use: "What are five unconventional uses for a Tally Counter app in a scientific research setting?"
  • Eliminate: "Design a project management tool but eliminate deadlines and focus only on task dependencies and priorities."
  • Reverse: "Instead of an app that suggests recipes based on what's in your fridge, what about an app that tells you what one ingredient you're missing to make amazing meals?"

The AI Assistant in LifeCRM

The AI Assistant feature in LifeCRM is your built-in playground for these techniques. The next time you're stuck on a problem or need a fresh perspective, don't just ask a question. Give the AI a role, challenge it with a bizarre combination, and discover what new territories you can explore together.